The internet world is an ever altering platform where new is in, old strategy is out every other day. Google algorithms are constantly changed from time to time which often has a powerful impact on live websites. Only if website owners and enterprise establishments understand the future that is imminent, one will be able to cope up. The SEO scheme tendency for 2014 will be rather distinct and being prepped up to face alterations will play a function in working out future success.
With the recent Google Hummingbird update, it's more about providing applicable searches and quality content to persons. Semantic searches are being shoved to the forefront while the notions of long tail keywords are being compelled to the back. Even though, it's tough to adopt this new trend, it matters an allotment because SEO scheme trends of 2013 will no longer work. Try not to focus on keyword density and connection quantity but rather on relevant, helpful content that will aid users accomplish their goal.
Aim on Emerging Platforms
The computer is now a primitive platform because websites are being regularly accessed on tablets, smartphones or every other new apparatus that's approaching into the market. Business marketers should now consider optimizing their websites for mobile platforms as the future lies there. SEO will be significant in 2014 with web sheets being specifically conceived to be examined and combined with on this stage. It's got huge potential and is growing at a rapid rate to occupy the prime space.
Engage Users with Social Media platform
Throughout 2013, we watched as social media platforms evolved into cutting edge marketing tools. Twitter is now considered a strong marketing tool by over 90 percent of marketers, who now use it regularly to generate new and return business. The Twitter network boasts a stunning 232 million active users, who manage to send a jaw dropping 500 million tweets per day! Twitter also launched Vine, their version of a video tool, during 2013.
Larger Content, research base Keywords
Previous, the minimum length for an item was just 300 phrases but times altered. It became 500 in 2013 but come next year, the Search periodical opines 1000 phrases will be the new norm. Before 2017, it could even be 2000 words or more according to reviews undertook. Even though, the phrase enumerate rises for an item, key phrases will become lesser and more applicable. Stuffing content with high keyword density is long gone, following Google's Panda and Penguin revisions.
Assuring the audience that their information is stored and stays private, matters in 2014. With surveillance going high, it is obvious that readers are concerned about sharing their information online. The more it develops, the stronger level of encryption websites should use and ensure visitors that they are secure. Protecting them using ssl certificates and stopping hackers, data thieves from acquiring private files is expected of website hosts.